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Jon Kossow

Jon Kossow

Managing Partner·Norwest

North America

Bio

Professional summary

Jon Kossow is a Managing Partner at Norwest and Co-head of the firm's Growth Equity team. His official Norwest profile says he joined in 2009, has more than 25 years of investment experience, and is one of two managing partners responsible for the firm, which has $15.5 billion in capital under management. He invests across a range of sectors with particular interest in information services, software, internet and consumer companies. Before joining Norwest, Jon was a Director at Goldman Sachs, where he headed the San Francisco office for the Americas Special Situations Group, and before that spent 10 years at TA Associates in Menlo Park. Earlier in his career, he worked at Leo Burnett USA on strategy and campaign management for Fortune 500 clients. He holds a BA in biology from Harvard College and serves on the board of the USA Swimming Foundation.

Investment focus

Stage, sector, and overall fit

Stage

Growth Equity

Sector

ConsumerData/AnalyticsInformation ServicesSoftware/SaaSInternet

Thesis

Growth equityInformation servicesSoftware/SaaSInternetConsumer companiesData/analytics

Notable companies

Selected portfolio companies the partner has backed

AzuriaBanyan SoftwareCotalityDatacorEbboFrontline Wildfire DefenseGeoComplyGoFundMeVuoriWorld 50YipitData1010dataApprissAvettaClassyTurnitinWine Access

How to approach

Framing and angles for outreach

Pitch framing

Best fit for a growth-stage company in software, data, information services, consumer, or internet sectors with durable revenue and scaling potential.

Personalization hooks

  1. 1Position the business as a growth equity opportunity with data, software or information-services defensibility.
  2. 2If relevant, connect to category examples such as GeoComply, YipitData, GoFundMe or Vuori.

Recent signals

What the partner has said or done recently

  • Norwest profile lists an April 2024 featured post reflecting on the firm's partnership with Avetta.

  • Norwest profile lists a January 2023 featured post about GeoComply.

Background

Career, education, and skills

Career history

  • NorwestManaging PartnerJan 2018 – Present
  • NorwestGeneral PartnerApr 2009 – Dec 2017
  • Goldman SachsDirector, Special Situations Group (SF)Prior to 2009
  • TA AssociatesInvestor~10 years prior
  • Leo Burnett USAStrategy & Account ManagementEarly career

Education

  • Harvard CollegeBA, Biology1996

Skills

Growth EquityPrivate EquityBoard Oversight

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