Aayush Setty
Investment Analyst
Insight Partners
Insight Investment Analyst focused on health, bio, digital health, and health IT opportunities.
Bio
Professional summary
Whitney Bouck is a Managing Director at Insight Partners. Insight describes her as an operating executive with a successful track record scaling technology and SaaS businesses from early stages to successful exits. Before joining Insight full-time in January 2022, she was COO of HelloSign, built Box’s enterprise business as GM and CMO, and held senior roles at EMC and Documentum. She has served on boards including Paycor, Trengo, and BlueOcean, and has advised other high-growth startups. Her work with WRITER highlights her interest in AI-native enterprise software and founder leadership.
Investment focus
Stage, sector, and overall fit
Stage
ScaleUpGrowth
Sector
SoftwareSaaSAI-native enterprise software
Thesis
Scaling software and SaaS companiesEnterprise AI and systems of workGo-to-market and operating execution for growth-stage companies
Notable companies
Selected portfolio companies the partner has backed
WRITERHelloSignBoxPaycorTrengoBlueOceanMutinyPlayPlay
How to approach
Framing and angles for outreach
Pitch framing
Pitch her with a clear enterprise software scaling story, including go-to-market motion, customer evidence, operational bottlenecks, and how an experienced operator-investor can help.
Personalization hooks
- 1Reference her experience building Box’s enterprise business and scaling HelloSign through its Dropbox acquisition.
- 2For AI companies, reference her public conversation and Insight content around WRITER and enterprise AI.
- 3Mention her board and advisory work with companies such as Paycor, Trengo, BlueOcean, and WRITER.
Recent signals
What the partner has said or done recently
Insight published a 2026 profile of WRITER that referenced May Habib’s 2024 comments to Managing Director Whit Bouck about AI’s advantages in reading and writing.
Bouck contributed to Insight’s 2025 investor predictions alongside other Insight investors.
Background
Career, education, and skills
Career history
- Insight PartnersManaging DirectorJan 2022 - Present
- Insight PartnersPart-time consultantMar 2021 - Jan 2022
- HelloSign / DropboxChief Operating Officer
- BoxGM and CMO, Enterprise Business
- EMCChief Marketing Officer, Information Intelligence Group
- DocumentumVP and General Manager
Education
- Claremont McKenna CollegeBA, Philosophy, Politics, and Economics
Skills
B2B softwareSaaS scalingGo-to-market strategyEnterprise salesMarketing leadershipBusiness operationsBoard leadershipM&A
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