Amy Wu Martin
Partner·Menlo Ventures
Bio
Professional summary
Amy Wu Martin is a Partner at Menlo Ventures focused on consumer technology, gaming, and emerging platform shifts. Menlo states that she looks for founders building products that define how people work, live, and play, and that she sees AI, blockchain, and AR as new surfaces for consumer experiences. Before Menlo, she invested in Web3 and gaming at FTX Ventures and previously led consumer, gaming, and blockchain investments at Lightspeed Venture Partners. She also served as SVP and CFO of Discovery's Global Digital and Sports portfolio and held finance and operations roles at Welcome, which was acquired by Optimizely.
Investment focus
Stage, sector, and overall fit
Stage
Sector
Thesis
Notable companies
Selected portfolio companies the partner has backed
How to approach
Framing and angles for outreach
Pitch framing
Lead with a product-led consumer insight, why the timing is driven by an emerging platform shift, and evidence that users love the product. She appears most relevant for AI-native consumer apps, gaming, creator commerce, and products that create new behaviors rather than incremental utilities.
Partneralization hooks
- 1Reference her focus on products that change how people work, live, and play.
- 2Use Suno, ShopMy, or Alta as examples if the company is building AI-native consumer behavior.
- 3Mention her operating background at Discovery only if the company touches media, sports, entertainment, or consumer subscriptions.
Recent signals
What the partner has said or done recently
Menlo profile lists 2025 investments or follow-on activity involving Suno and ShopMy.
Menlo profile lists 2024 seed and Series A partnerships with Alta, Brain Jar Games, Delphi, Good Job Games, Higgsfield, and Slingshot AI.
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