Sam Toole
Partner, Healthcare·Primary Venture Partners
Bio
Professional summary
Sam Toole is Partner, Healthcare at Primary Venture Partners. His official thesis centers on the opportunity for AI to redefine how care is delivered in a broken healthcare system. Before investing, he followed a non-traditional operating path that included starting an e-commerce brand, running a surf school, and working in healthcare at Nomad Health. His profile emphasizes close collaboration with founders on strategy, problem-solving, and creative solution development.
Investment focus
Stage, sector, and overall fit
Stage
Sector
Thesis
Notable companies
Selected portfolio companies the partner has backed
How to approach
Framing and angles for outreach
Pitch framing
Lead with a concrete healthcare pain point, the stakeholder incentives around it, and why AI or software can create better outcomes without adding complexity for patients or providers. His profile suggests he values collaborative founders who can reason creatively through healthcare's operational messiness.
Partneralization hooks
- 1Reference his healthcare thesis around AI improving delivery, cost, and outcomes.
- 2Connect to Nomad Health if the company touches healthcare labor, staffing, or workflow operations.
- 3Mention relevant portfolio parallels such as Dandelion Health, Flume Health, Crosswalk Health, or ez.health.
Recent signals
What the partner has said or done recently
Primary lists a 2025 pre-seed investment in ez.health, focused on healthcare navigation and advocacy.
Primary lists a 2024 Series A investment in Crosswalk Health, connecting healthcare payors and EMS agencies.
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