Adam Piasecki
Senior Associate, Vertical AI
Primary Venture Partners
Vertical AI investor focused on robotics, physical AI and defense-adjacent software.
BS
Bio
Professional summary
Ben Sun is Partner and Co-CIO at Primary Venture Partners. He brings operator experience from founding Community Connect and LaunchTime and has spent more than two decades in the New York technology ecosystem. His current Primary thesis emphasizes AI-native products that become trusted consumer partners by reducing friction, anticipating needs, and improving through interaction.
Investment focus
Stage, sector, and overall fit
Stage
Pre-SeedSeedSeries A/B/C consumer and marketplace businesses
Sector
ConsumerAI-native consumer productsConsumer platforms
Thesis
Consumer startupsAI-native consumer products
Notable companies
Selected portfolio companies the partner has backed
{
"name": "Altis",
"relationship": "Investor",
"confidence": "high",
"source_basis": "official profile"
}{
"name": "Chief",
"relationship": "Investor",
"confidence": "high",
"source_basis": "official profile"
}{
"name": "Coupang",
"relationship": "Investor",
"confidence": "high",
"source_basis": "official profile"
}{
"name": "Dandy",
"relationship": "Investor",
"confidence": "high",
"source_basis": "official profile"
}{
"name": "Mirror",
"relationship": "Investor",
"confidence": "high",
"source_basis": "official profile"
}{
"name": "Ollie",
"relationship": "Investor",
"confidence": "high",
"source_basis": "official profile"
}{
"name": "Slice",
"relationship": "Investor",
"confidence": "high",
"source_basis": "official profile"
}
How to approach
Framing and angles for outreach
Pitch framing
Frame the company around a consumer behavior shift and explain why the product can become a trusted, frequently used AI-native companion.
Personalization hooks
- 1Founder background at Community Connect and LaunchTime
- 2Long-standing NYC tech ecosystem involvement
- 3Consumer platform shift thesis
Recent signals
What the partner has said or done recently
Primary profile lists a 2025 pre-seed investment in Altis.
Primary profile says he has been named to Forbes' Midas List for the past three years.
Background
Career, education, and skills
Career history
- Primary Venture PartnersCo-Founder & General Partner / Co-CIO2015
- Community Connect Inc. (AsianAvenue, BlackPlanet, MiGente)President & CEO / Co-Founder12 years
Education
- University of Michigan
Skills
Seed investingConsumer techMarketplacesCompany buildingFounder relationships
Other partners at Primary Venture Partners
12 more profiles
Alex Giles
Market Development Associate
Primary Venture Partners
Market development associate on Primary's go-to-market team.
Benjamin Sun
Partner, Co-CIO
Primary Venture Partners
Founder-turned-VC backing consumer and NYC technology startups.
Brad Svrluga
Managing Partner, Co-CIO
Primary Venture Partners
Managing Partner and Co-CIO at Primary, focused on enterprise software, supply chain, industrial tech, and AI-enabled operational systems.
Brian Schechter
Partner, Infrastructure
Primary Venture Partners
Brian Schechter is Partner, Infrastructure at Primary Venture Partners. He is a two-time founder and former teacher who invests in ambitious infrastructure companies, especially around compute and AI systems.
Cassie Young
Partner, GTM Tech
Primary Venture Partners
Partner at Primary focused on GTM Tech, with 15 years of go-to-market operating experience and leadership of Primary's operating team.
Daria Arzy
Market Development Associate
Primary Venture Partners
Market development associate on Primary's go-to-market team.
Emily Man
Partner, Fintech & Enterprise AI
Primary Venture Partners
Partner at Primary focused on fintech and enterprise AI, with prior investing experience at Redpoint and Point72 Ventures.
Gabriella Monico
Senior Associate
Primary Venture Partners
Senior associate and investor at Primary Venture Partners.
Gaby Lorenzi
Associate, Infrastructure
Primary Venture Partners
Primary infrastructure investor focused on AI, compute, data, developer tools, and hardware.
Hannah McQuaid
Senior Associate, Healthcare
Primary Venture Partners
Healthcare investor at Primary with prior roles at Ansa, Pruven, and Guardian Life.
Jason Shuman
Partner, Vertical AI
Primary Venture Partners
Jason Shuman is Partner, Vertical AI at Primary Venture Partners. He backs founders building vertical AI and hardware-enabled networks that can turn industry-specific signals into autonomous systems.