Andy K.
Partner
World Innovation Lab
WiL partner focused on CFO and GTM applications with founder and sales leadership experience.
Bio
Professional summary
Andy Cohen is a Venture Partner at World Innovation Lab. WiL’s official profile highlights his operating background, including serving as SVP of Sales at Bill.com, where he helped grow revenue from $30 million to $200 million ahead of the company’s IPO. The profile also notes sales and marketing leadership roles at other venture-backed companies that went public, as well as angel investing and go-to-market advisory work with more than 20 tech startups. Public profiles additionally describe him as co-founder and CEO of Caring.com, giving him founder as well as GTM-operator experience.
Investment focus
Stage, sector, and overall fit
Stage
Series BGrowth
Sector
B2B SaaSEnterprise applicationsAI for go-to-marketOffice of the CFO softwareFintech / expense management
Thesis
Go-to-market scalingSales organization design and pricingEnterprise software growth
Notable companies
Selected portfolio companies the partner has backed
Bill.comFloQastTiveCandexCaring.com
How to approach
Framing and angles for outreach
Pitch framing
Lead with the GTM problem: sales motion, pricing, pipeline conversion, enterprise expansion, or scaling from founder-led sales to a repeatable revenue engine. Andy appears especially relevant for B2B SaaS or AI-enabled enterprise founders who already have product pull and need help professionalizing revenue growth.
Personalization hooks
- 1Reference his Bill.com experience scaling revenue before IPO.
- 2Ask a specific question about pricing or sales organization design, both explicitly mentioned in WiL’s profile.
- 3Connect the pitch to Office of the CFO, GTM applications, or enterprise software only if directly relevant.
Recent signals
What the partner has said or done recently
WiL published a Q&A with Andy Cohen as a Venture Partner after a recent fund announcement.
Public investor profiles associate him with investments such as FloQast, Candex, and Tive.
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