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Rob Theis

Rob Theis

General Partner & Chief Investment Officer·World Innovation Lab

Bio

Professional summary

Rob Theis is General Partner and Chief Investment Officer at World Innovation Lab. WiL describes him as a multi-stage technology investor focused on entrepreneurs using technology to solve business problems and create global impact. His official profile lists current and previous investments across enterprise software, automation, cybersecurity, cloud infrastructure, developer tooling, and B2B platforms. Before venture investing, he worked at Silicon Graphics, Sun Microsystems, and New Era of Networks. Public RingCentral board materials also identify him as a WiL General Partner and cite investments including Asana, Automation Anywhere, Auth0, BrightRoll, DocuSign, Fortinet, HubSpot, and RingCentral.

Investment focus

Stage, sector, and overall fit

Stage

multi-stage technology companiesgrowth stage

Sector

enterprise softwareAIB2B SaaSautomationcybersecuritycloud infrastructuredeveloper tools

Thesis

entrepreneurs using technology to solve business problemsglobal technology companies with high growth potentialenterprise automation and productivitysecurity and cloud software

Notable companies

Selected portfolio companies the partner has backed

AiseraAivenAlgoliaAuth0Automation AnywhereBirdEyeCanvaCrestaDataRobotDeepLDigital ShadowsDocuSignFortinetFramerGorgiasHubSpotKongLevelpathPipedreamR-ZeroRingCentralRipplingSendbirdWorkstream

How to approach

Framing and angles for outreach

Pitch framing

A founder should lead with a strong enterprise technology narrative: a large business problem, clear evidence of product-market pull, and a path to category leadership. The most relevant pitch angle is a company using software, AI, automation, cloud, or security technology to solve a meaningful operational problem for business customers.

Personalization hooks

  1. 1Reference his stated focus on entrepreneurs using technology to solve business problems and create global change.
  2. 2Map the company to enterprise software outcomes seen in his listed investments such as Auth0, DocuSign, Fortinet, HubSpot, RingCentral, Rippling, or Automation Anywhere.
  3. 3For AI or automation startups, emphasize measurable business impact rather than generic AI capabilities.
  4. 4For cybersecurity, cloud, or infrastructure startups, frame the pitch around durable market leadership and enterprise adoption.

Recent signals

What the partner has said or done recently

  • WiL's current profile lists Rob Theis as associated with a broad active portfolio including Aisera, Aiven, Algolia, Canva, Cresta, DataRobot, DeepL, Framer, Gorgias, Kong, Levelpath, Pipedream, R-Zero, Rippling, Sendbird, and Workstream.

  • RingCentral's board profile continues to identify him as a WiL General Partner and cites his investment track record in enterprise technology companies.

Other partners at World Innovation Lab

12 more profiles

Andy Cohen

Andy Cohen

Venture Partner

World Innovation Lab

Andy Cohen is a Venture Partner at World Innovation Lab with a strong go-to-market and sales-scaling background. WiL’s profile says he was SVP of Sales at Bill.com, helped grow revenue from $30 million to $200 million before its IPO, and has advised or angel-invested in more than 20 tech startups.

AIB2B SaaSGTM and scaling
Andy K.

Andy K.

Partner

World Innovation Lab

WiL partner focused on CFO and GTM applications with founder and sales leadership experience.

Enterprise softwareGTM applicationsOffice of the CFOPricingSales organizations
Gen Isayama

Gen Isayama

General Partner & CEO

World Innovation Lab

Gen Isayama is General Partner and CEO of World Innovation Lab. WiL’s official profile says he founded the firm to build a new innovation engine and oversees global investment strategy, business creation, and corporate innovation practices.

enterprise partnershipsgrowth-stage techJapan/US expansion
Masa Matsumoto

Masa Matsumoto

General Partner & Co-founder

World Innovation Lab

WiL co-founder and general partner focused on consumer, commerce, B2B, and SaaS.

Ad techB2BCommerceCommunicationsConsumerSaaS
Masataka Matsumoto

Masataka Matsumoto

General Partner & Co‑founder

World Innovation Lab

Masataka Matsumoto is a General Partner and Co-founder at World Innovation Lab. His official WiL profile highlights operating and executive experience at PIM Corporation, Yahoo! Japan, and SoftBank, with focus areas spanning consumer, commerce, communications, ad tech, B2B, and SaaS.

Japan corporate innovationventure strategy
Milana K.

Milana K.

Partner

World Innovation Lab

WiL partner focused on venture and growth fund investing.

Fund investingGrowth fundsManagement company initiativesStrategyVenture funds
SP

Steve Pretre

Partner

World Innovation Lab

WiL partner focused on fintech and insurtech, formerly co-founder and CEO of Metromile.

Data-driven productsFintechInsurtechMarketplacesPredictive analytics
TO

Takeshi (Tak) O.

Partner

World Innovation Lab

WiL partner managing portfolio strategy and business development.

Business developmentFinancial managementIPO transactionsJapan expansionM&APortfolio strategy
Takeshi Komatsubara

Takeshi Komatsubara

Partner, Corporate Innovation

World Innovation Lab

WiL corporate innovation partner focused on LPs, portfolio support, and enterprise GTM.

Corporate innovationDesign thinkingEnterprise softwareLP relationshipsPortfolio supportSales and business development
Thomas Militello

Thomas Militello

Investor

World Innovation Lab

WiL investor focused on B2B SaaS, fintech, AI, vertical software, and Japan expansion.

AIB2B SaaSEmerging technologiesFintechJapan expansionVertical software
Todd Grover

Todd Grover

Partner

World Innovation Lab

Todd Grover is a Partner at World Innovation Lab focused on direct investments in software, fintech, and emerging technologies. His official WiL profile lists current companies including Canva, Cortex, Cresta, DeepL, ElevenLabs, FloQast, HappyRobot, Motive, and Tabs.

cross‑border expansionenterprise
TN

Toshimichi Namba

Partner

World Innovation Lab

WiL partner investing in Japanese startups from Series A onward.

AI and machine learningCybersecurityFintechJapanese startupsSaaSSeries A and later