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Caitlin Bolnick Rellas

Caitlin Bolnick Rellas

General Partner·CRV

San Francisco, United States
LinkedIn Bio source

Bio

Professional summary

Caitlin Bolnick Rellas's CRV profile says she invests in SaaS startups that disrupt legacy industries and technologies applicable to a broad audience beyond coastal tech markets. She is drawn to hard-to-categorize products and businesses with real-world implications. Public sources report that she was promoted to General Partner in January 2023 after joining CRV around 2021. Before CRV, she worked in investing at OpenView and was part of the founding team at VentureApp, now HqO. Public investor databases associate her with companies including Loop, Wonderment, Fleet, ProjectDiscovery, Cable, Flipturn, Omen AI, and SalesPatriot.

Investment focus

Stage, sector, and overall fit

Stage

seedSeries ASeries B

Sector

SaaSvertical SaaSfintechcommerceAIdefense tech

Thesis

SaaS disrupting legacy industriestechnology for broad mainstream marketscommerce technology

Notable companies

Selected portfolio companies the partner has backed

LoopWondermentFleetProjectDiscoveryCableFlipturnOmen AISalesPatriot

How to approach

Framing and angles for outreach

Pitch framing

A founder should frame the company as practical software for a large, underserved or legacy market rather than as a narrow Silicon Valley workflow tool. Strong outreach should show why the product matters to mainstream users, how the wedge expands, and why the category is difficult to define using existing boxes.

Personalization hooks

  1. 1Reference her stated interest in technology useful outside the coastal elite.
  2. 2Connect the company to a legacy industry being modernized by SaaS.
  3. 3Mention commerce tech if the company touches post-purchase, retail, payments, or transaction workflows.
  4. 4Reference her founding-team experience at VentureApp/HqO if relevant to product-led B2B execution.

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