🎤 Join our founder group to hear from firms like NEA on What it takes to raise a Series A?

Register
Rebecca Kaden

Rebecca Kaden

Managing Partner·Union Square Ventures

New York, New York, United States

Bio

Professional summary

Rebecca Kaden is a Managing Partner at Union Square Ventures. Based on her official USV profile, she combines venture investing experience with a background in journalism and consumer-oriented early-stage investing from her time as a General Partner at Maveron. Her academic background includes English and American Literature at Harvard and an MBA from Stanford. USV's firm thesis suggests a fit with companies at the edge of large markets, network-driven businesses, and early-stage internet-enabled opportunities; any outreach angle based on those themes is an inference rather than a directly stated personal mandate.

Investment focus

Stage, sector, and overall fit

Stage

SeedSeries A

Sector

ConsumerInternet-enabled businessesNetworks and marketplaces

Thesis

Consumer-focused early-stage investingInternet-enabled businesses at the edge of large marketsNetwork-effect businesses

How to approach

Framing and angles for outreach

Pitch framing

Lead with a concise early-stage company narrative tied to a large market being reshaped by technology or societal pressure, especially if there is a consumer, network, or new-behavior angle.

Personalization hooks

  1. 1Reference her journalism background if the company has a strong narrative, media, community, or user-behavior story.
  2. 2Connect the pitch to USV's thesis around large markets transformed by technological and societal pressures.

Recent signals

What the partner has said or done recently

  • Authored or was listed on recent USV posts about Efficient Computer's Series A and Cofounder by The General Intelligence Company of New York.

  • USV profile shows recent writing activity in 2025 and 2026.

Background

Career, education, and skills

Career history

  • Union Square VenturesManaging Partner~2018 - Present
  • MaveronGeneral PartnerPrior to USV
  • JournalismJournalistEarly career

Education

  • HarvardB.A., English and American Literature
  • StanfordMBA

Skills

Consumer investingPlatform investingMarketplacesAI thesisUSV Thesis 3.0

Other partners at Union Square Ventures

8 more profiles

Albert Wenger

Albert Wenger

Partner

Union Square Ventures

Albert Wenger is a partner at Union Square Ventures, author of The World After Capital, and a former president of del.icio.us.

Generalist; internet platforms, decentralized systems, climate, open-source
Andy Weissman

Andy Weissman

Managing Partner

Union Square Ventures

Andy Weissman is a managing partner at Union Square Ventures and co-founded betaworks before joining USV.

Generalist; consumer internet, platforms, networks
Brad Burnham

Brad Burnham

Co-Founder and Venture Partner

Union Square Ventures

USV co-founder and venture partner with AT&T, Echo Logic, and TACODA roots.

Internet networksMarketplacesOpen protocolsSoftwareVenture capital
Fred Wilson

Fred Wilson

Partner

Union Square Ventures

Fred Wilson is a partner at Union Square Ventures and a longtime venture capitalist who also founded Flatiron Partners.

Generalist; networks, marketplaces, fintech/crypto, developer platforms
Jared Hecht

Jared Hecht

Venture Partner

Union Square Ventures

USV Venture Partner and founder of Fundera and GroupMe.

Consumer internetEarly-stage startupsFintechMarketplacesSoftware
Michael Mignano

Michael Mignano

General Partner

Union Square Ventures

USV GP, ex-Lightspeed partner, and co-founder of Anchor and Oboe.

AIConsumer technologyCreative toolsFrontier technologyHardware
Nick Grossman

Nick Grossman

Partner

Union Square Ventures

Partner at Union Square Ventures with a background in urban planning, cities and data, open-source communities, and technology policy-adjacent academic work.

Generalist; networks, protocols, developer ecosystems, policy/open internet
Nikhil Raman

Nikhil Raman

Analyst

Union Square Ventures

USV Analyst with product engineering and Daffy founding-team experience.

Consumer technologyEarly-stage startupsFintechOpen internetSoftware